vp
Selected work from product teams, freelance clients, and personal experiments.
A design-led overhaul of the GjirafaMall mobile app — from Figma concepts to production code, adding micro-interactions, animations, and the kind of polish that makes an app feel alive.
The GjirafaMall e-commerce mobile app — built with React Native, serving customers across multiple countries with full shopping, checkout, and account management.
Collapsed a 5-step checkout into 2 steps on Gjirafa50 — the same restructuring that later became the foundation for GjirafaMall's checkout when the project went multi-country.
A ground-up redesign of a leading regional deals platform — homepage, account pages, and the entire app shell. When the homepage changes, everything follows.
A two-part system — an admin panel for building landing pages and a client renderer that brings them to life — built during Gjirafa's LIFE capstone program as an internal tool for the marketing team. Scoped as a proof of concept, but the architecture held.